SEO Wins

Free SEO Audit Tool

Check a page for technical SEO problems, on-page issues and how well AI search engines can read it.

What the audit checks

On-page
Title, meta description, headings, canonical, Open Graph, target keyword placement
Content
Word count, readability, keyword density, thin or duplicate wording
Technical
Status codes, redirects, HTTPS, robots.txt, sitemap, response time, page weight
Structured data
JSON-LD, Microdata and RDFa, with required-field checks
AI search
Question headings, quotable answers, authorship, freshness, AI crawler access, llms.txt
Extras
Images, links, social tags, conversion signals, local SEO, e-commerce, tech stack

Try an example

Audits are free and need no account. Only the public page you enter is fetched.

About this tool

SEO Wins (seowins.net) checks a single page the way a search engine reads it: the raw HTML, without running JavaScript. It looks at titles and descriptions, headings, content depth, links, images, structured data, technical signals such as status codes, redirects, robots.txt and sitemaps, and how easy the page is for AI answer engines like Google AI Overviews, ChatGPT and Perplexity to quote.

Every problem comes with a plain explanation of how to fix it, sorted so the issues that hurt rankings most are at the top. Add a target keyword to see where it is missing, then download a branded PDF report to share with a client or your team.

How to use it

  1. Paste the full address of the page you want to check.
  2. Optionally add the keyword you want that page to rank for.
  3. Work through the Issues tab from the top; critical items first.
  4. Download the PDF report, or ask the AI assistant how to fix a specific issue.

Frequently asked questions

Is the SEO audit really free?

Yes. You can audit as many pages as you like without an account. The AI features have a fair-use limit per hour so the service stays free for everyone.

Why does my score differ from other SEO tools?

Every tool weighs factors differently. SEOWins also scores AI search readiness, and it reads the HTML as crawlers do, so content that only appears after JavaScript runs is not counted.

What is AEO and GEO?

Answer engine optimisation (AEO) and generative engine optimisation (GEO) mean making content easy for AI systems to find, understand and cite: clear question-led headings, concise answers, named authors, fresh dates and open access for AI crawlers.

Can I put my own logo on the PDF report?

Yes. Open "White-label the PDF report" under the results and enter your brand name, website and contact details. They replace the SEOWins branding in the report.

Related tools

  • Bulk URL CheckerCheck up to 50 URLs at once for HTTP status, redirects, response time, title, meta description, H1 and whether Google can index each page.
  • Broken Link CheckerFind broken links, redirects and timeouts on any web page.
  • Schema Markup GeneratorCreate JSON-LD schema markup for FAQ, Article, Organization, Local Business, Product, How-To, Breadcrumbs and Person, or generate it from any URL with AI..
  • AI Content Brief GeneratorTurn a keyword into a full SEO content brief: search intent, title options, meta description, H2/H3 outline, FAQs, related terms and AI search tips..

Bulk URL Checker

Check up to 50 pages at once for status, redirects, speed, title, description, H1, indexability and score.

Redirect Checker

Trace every hop a URL goes through, with status codes. Useful for site migrations and HTTPS or www setup.

Robots.txt Tester

See whether Google, Bing and AI crawlers can access a URL, and which rule decides it. Edit the rules to test changes before you publish them.

Results for /
Enter a URL to test.

Security Headers Checker

Grade a site's HTTP security headers, see every response header, and list subdomains found in public certificate logs.

View Page Source

View a page's raw HTML as search engines receive it, plus every stylesheet, script, image and font it loads.

Domain Age & WHOIS Lookup

WHOIS registration, domain age, DNS records, SSL certificate, email security and Wayback Machine history.

Search Console Regex Builder

Build regex filters for the Queries and Pages reports in Google Search Console, then paste them into Filter → Custom (regex).

Presets
Regex

            

            

          

        

        
      


      
      

        

          
AI Content Brief Generator

          
Enter a keyword to get a writing brief: search intent, titles, an outline, FAQs, related terms and tips for being cited by AI search. Built from real Google searches.

        

        

          

            
            
            
          

          

            
            
          

        

        
        
        
      


      
      

        

          

            
AI SEO Assistant
Ask about SEO, content or AI search. Run an audit first and the assistant can answer questions about that page.

            
          

          
          

            

              
Suggestions

              

                
                
                
                
              

            

          

          

            
            
          

          
AI can make mistakes. Check important advice before acting on it.

        

        
      


      
      

        

          
Keyword Research Tool

          
Real searches people type into Google, expanded with modifiers, questions and A–Z variations.

        

        

          
          
          
          
        

        
        
        
      


      
      

        

          
Schema Markup Generator

          
Create JSON-LD structured data with the form, or generate it from an existing page with AI. Paste the result into your page's <head>.

        

        

          
Generate from a page

          

            
            
            
          

          
        

        

          

            
            

          

          

            
JSON-LD 

            

            

          

        

        
      


      
      

        

          
SERP Preview Tool

          
See how a title and description will look in Google before you publish, with pixel-accurate truncation.

        

        

          

            
            
            
          

          

            

            

              

              

              

            

            
    
          
    
        
    
        
      
    

      
      
    
        
    About SEO Wins
    Free SEO and AI search tools for site owners, marketers and agencies.
    
        
    
          
    SEO Wins (seowins.net) started from a simple idea: the checks most people need to improve a website's search visibility should be quick, clear and free. Paste a URL, see what is holding the page back, and get a plain explanation of how to fix it.
    
          
    Search is changing. People now get answers from Google AI Overviews, ChatGPT, Perplexity and other AI assistants as well as classic results. Alongside traditional technical and on-page SEO, every SEOWins audit checks how easily AI answer engines can read, trust and quote your content.
    
          
    What you can do here
    
          
      
            
    • Audit any page and download a white-label PDF report.
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    • Check links, redirects, status codes and security headers.
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    • Research keywords from real Google searches and plan content with AI briefs.
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    • Generate schema markup, test robots.txt rules and preview search snippets.
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    How the tools work
    
          
    SEOWins fetches only the public pages you ask it to check, reads the HTML the way a crawler does and analyses it in your browser. AI features are powered by large language models and can make mistakes, so check important facts before acting on them.
    
          
    Questions or suggestions? Email hello@seowins.net.
    
        
    
      
    

      
      
    
        
    Privacy Policy
    Last updated: 24 October 2026
    
        
    
          
    This policy explains what happens to information when you use seowins.net. SEOWins does not offer accounts and does not ask for your name, email address or payment details.
    
          
    URLs and domains you check
    
          
    When you run a tool, the address you enter is sent to our server, which fetches that public page (and files such as robots.txt or DNS records) on your behalf. The results are returned to your browser and analysed there. We do not store the URLs you check or the results.
    
          
    AI features
    
          
    The AI Content Brief, AI Assistant, rewrite and schema tools send your request, and any audit summary you choose to share, to our AI provider, Groq, to generate an answer. Do not include personal or confidential information in AI requests. To prevent abuse, we keep a short-lived count of AI requests per IP address in memory; it is not stored permanently.
    
          
    Analytics
    
          
    We use Google Analytics to understand how many people visit and which tools they use. Google Analytics sets cookies and collects information such as pages viewed, approximate location, device and browser. We remove the URLs and keywords you enter from the page addresses sent to Google Analytics. You can block analytics with your browser settings, an ad blocker or Google's opt-out browser add-on.
    
          
    Storage in your browser
    
          
    Your theme choice and any PDF report branding you enter are saved in your browser's local storage so they are remembered next time. They never leave your device, and you can clear them at any time through your browser settings.
    
          
    Hosting
    
          
    The site is hosted on Vercel, which processes standard request information such as IP addresses to deliver and secure the service.
    
          
    Contact
    
          
    For privacy questions, email hello@seowins.net.